Absolutely thrilled to have my images used for the Sunday Times Magazine cover story recently. Even more so because this was one of the final shoots I will ever do for one of my longest ever projects/clients: Tideway. The Thames Tideway Tunnel is a 'Super-Sewer' built beneath London and I have been photographing the project since 2013 - for 11 years! It's been such a privilege to be a part of documenting such a historic and impressive project and for me, it started by squeezing myself into a drain in Blackfriars - whilst chasing MPs and ViPs down the incredible (but very aged) Victorian sewer system which has been serving London way beyonds its years. I could write a book on this project and my involvement in it.... for another time though. I am not officially an industrial photographer or an architecture photographer however this is a project for the people, and a people photographer is what I am!

Further to my time with Jasmyn in previous post, I had to give some blog-space to this un-named skater in NYC. Skating has become synonymous with cliché in lifestyle photography. Photographers are naturally drawn to the culture because it is interesting, there's movement, sport, action, danger, edge, sub-cultures, fashion and trends... but it quickly becomes over-shot and finding your own angle - especially as an advertising and commercial photographer - is difficult. So it's a risk posting more of this, but to be honest - I just love the image. I'm stating it here first - there's still a place for skaters in front of my camera! I'm ready for the world to disagree.

Whilst finishing a day working on my new personal project, BikeLife, in a pinch-yourself location atop a rooftop of an apartment building in Manhattan... I looked down to see a beautiful light being cast across a skate park. When I'd wrapped with my subject I was on a creative role, and being in a foreign city by myself always inspires confidence. I had to wonder into this skate park, it had so much raw life to it, such a lack of social media in the air (despite a fashion editorial taking place haha). I don't know, maybe it was the draw of the light colliding with a spirit of adventure, but I had to go in and observe.

Experimenting with pairing the world's most advanced DSLR (mirrorless) camera & some vintage Nikon glass put me in need of a subject. I found that very easily with my daughter, Darcy. We often spend the weekends together and as each day/week she changes and develops into the next version of herself - any moment captured is so precious. I was testing ahead of a small solo shoot where I would be both directing and self-shooting - so often these days, I work with my DoP to shoot whilst I am hands-off directing.

There's 40 years technology between the Nikon Ai-s 50mm 1.2 and the Nikon Z9 but some things in engineering were simply nailed when they were first developed (When things were made properly!) and this seems a match made in heaven. It's the same with hi-fi equipment - we've spent years trying to better it but the noise and imperfections we were trying to rid ourselves of, we've all realised it's what makes things 'human' and what we ultimately connect to; in art at least.

It has been a loooong time coming. But I'm thrilled to have finally launched JUMP - the project that really kept me going through the dark lockdown-soaked winter of 20/21. There's so much to write about this project, which stemmed from an initial project first shot in 2018 - which got revived and taken further. It's a creative process I'm trying to get better at - the need for more depth. To have the final print mailer in my hands and be sending it out across the world is satisfying. A lot of blood, sweat and tears (alongside time, enegy, money and emotion) goes into making projects like this - but to have it finished to look back upon is so satisfying.

There are some days as an advertising photographer where all things come together and lineup and you feel that what you get to do is no less than a privilege. This shoot was one of those. I was commissioned to shoot an image library for Zurich insurance, but with a difference - they initially gave me creative control over the brief and content. Very unusual and really gets you thinking, but it also means there's breadth to be more creative in your subject matter and retain some control. Step up (via a loose family connection) the Arnolds. A family of 6 living far away from native South Africa, on the Gower Peninsula in South Wales, home-schooling their kids and living each day as if it were their last. It's no exaggeration to say that I could probably shoot these guys every day for a month and not run out of content. What an honour that they let me completely into their lives for 48hours, hosting me too. Thank you!

New work recently shot for the launch of Sony's new headphone product: LinkBuds - an alternative to Apple's Airpods but these are all about transparency rather than isolation. It was a challenging campaign to work on for various reasons due to having to shoot them in complete secrecy and also needing to show their use-case in still images (would be easier to achieve in motion).

I was commissioned to capture what it means to be a part of global online payments firm, Mollie recently. It was a brief split down the middle between film and stills which involved us needing to capture talking head interviews which would be used as part of a recruitment campaign, alongside authentic lifestyle photography of the staff.

What an honour it is to be included for the third time in the latest release of Lurzer’s Archive ‘200 Best Ad Photographers Worldwide’.

I had four images selected for this year’s annual, one of them below - which is taken from my JUMP series, soon to be released. Try and get your hands on a copy if you can as it’s literally visual inspiration from start to finish. Helps keep me grounded looking through the sheer quality that exists in our industry out there!